Advertise on MSPA Europe Web siteAdvertising on the European MSPA web site offers your company exposure to targeted market segments. Just one piece of business can cover your advertising costs! SHOPPERS GET CERTIFIED!!!The MSPA recognizes that Mystery Shopping is a profession, not just a hobby. As in the case of other professions we believe that a means of addressing shopper standardization, education and certification is necessary. In response to this need, we have developed this on-line European Certification program. Companies are always looking to hire the best and brightest, and this certification is one method of setting you apart from the crowd. Read more! |
Recent Press ReleaseAmerican Express Survey Reinforces Value of Mystery Shopping (05/09/2011)
The results of a survey released on May 3 by American Express clearly bode well for companies that conduct mystery shopping programs and act on them. The American Express® Global Customer Service Barometer quantifies the business benefits of good service and the penalties for poor service, providing more evidence in support of the value of implementing mystery shopping programs. What is Mystery Shopping?Mystery Shopping is the practice of using trained shoppers to anonymously evaluate customer service, operations, employee integrity, merchandising, and product quality. Mystery Shopping goes by many names: Upcoming ConferenceMSPA Europe conference 2011 Further details and conference data's will be published here as soon as possible!
Featured ArticleFake Check Scams: Do Not be Fooled!
If someone claiming to represent the Mystery Shopping Providers Association (MSPA) sends you a check and asks you to cash it, wire most of it to someone else, and report on your experience with the wire service....don't do it! It's a scam! Someone is doing that very thing and, in some cases, is providing a toll-free number for their scam targets to call...and they answer the phone as if it were really MSPA. It is not. |
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